Permanent Style automated Mailchimp email campaign

The client wanted to start a weekly email campaign that would act as a catch-up service for followers that had missed some of the websites weekly posts.

Having created a custom rss format for the WordPress based website I then integrated this into a MailChimp account using a bespoke html template.  

The end result is an effortless email campaign solution that requires zero administration and is emailed to customers at exactly the same moment each week.